Keurig K-Elite Is Year-Round Bestseller at Bed Bath & Beyond
The International Housewares Association (IHA) reports that the Keurig K-Elite single-serve K-Cup pod hot and cold iced coffee maker is among the “year-round bestsellers” at national retailer Bed Bath & Beyond. Motiv designed this brewer for Keurig as part of a collection that celebrates the original B50 brewer design that we created back in 2003. The […]
How Motiv Helped Drinkworks Establish a New Home Beverage System
Motiv helped Drinkworks® – a joint venture between Keurig Dr Pepper and Anheuser-Busch InBev – to design the packaging eco-system for their new, disruptive home beverage system. The Drinkworks mission is to make the entire drinking experience more remarkable through innovation. They are transforming the way you buy, create, and enjoy your favorite cocktails, beer and […]
Meet Esther Suen: On a Mission to Build Great Consumer Appliances
If Esther Suen ran a publicly listed American company, her name would probably be well-known on Wall Street and Main Street, and her accomplishments as the head of a major manufacturing firm would be well-documented in the business press. Conversely…given Esther’s low-key, down-to-earth personal style…she would just as likely avoid all the publicity and simply […]
Motiv’s 2019 Trade Show Tour: Design that caught our attention
Art + Science Meet in the Kitchen: These small kitchen appliances from SMEG, as well as large appliances like this Bluestar oven, represent great examples of the growing trend of product personalization. In terms of the product’s basic form, both brands have created items with traditional and classic designs; but with the addition of distinctive […]
2019 Consumer Electronics Show Observation #2: Technology Can Revive Seemingly Outdated Products
Smartphones have replaced traditional point-and-shoot cameras. But Smartphones still can’t produce a physical, print photograph. So iconic camera companies like Kodak and Polaroid have combined digital technology with advanced papers that enable consumers to capture, print and share high quality, full color images instantly. Technology has allowed old dogs to do old tricks even better […]
2019 Consumer Electronics Show Observation #1: Technology is Embedded in Everything
Increasingly, some level of technology is being embedded in all types of consumer products. Some of this technology integration – a smart bicycle helmet that combines protection with a communication function; or voice-controlled appliances in the bathroom – can provide incremental value to end-users. We wondered about the need for a self-cleaning kitty litter box…but […]
Eagles’ Call Magazine Recognizes Motiv Creative Director James McGee
Motiv creative director, James McGee, is featured this month in Eagles’ Call Magazine, published by the National Eagle Scout Association (NESA.) The article describes how James’ interest in product design is rooted in his Scouting experience. In addition to his design talent, Motiv’s clients also benefit from the personal values and leadership training he gained […]
Motiv Recognized for Drinkworks Product Launch
Motiv is honored to have played a role in the commercialization of the Drinkworks Home Bar by Keurig® The new drinkmaker appliance, featuring a pod-based system consisting of 24 different adult beverage recipes, can prepare bar-quality cocktails, brews, ciders and more at home with the touch of a button. This new technology makes it possible […]
How Motiv Helped Mechanic Advisor Change the Way Auto Repair Shops Communicate with Customers
Mechanic Advisor is a marketing platform and telematics device that helps auto repair shops acquire new customers and drive existing customers back to the shop to perform regular maintenance and necessary services. They stay connected and create customers for life. Motiv is proud to have played a role in helping to commercialize this totally integrated […]
Meet John Werner: His mission is to connect people, networks and ideas
In his interview with Motiv, John Werner – Executive-in-Residence at the Cambridge-based startup accelerator, Cogo Labs – provides insight into the mind of someone we consider to be a bona fide innovator and change agent. Our conversation with John covers a broad range of topics, including how he’s created his own career path; the important […]